Nutox, as an innovative skincare expert needed a business intelligence tool to obtain a comprehensive understanding of their target audience to drive product innovation and build a meaningful connection with them along the consumer journey from discovery to advocacy.
The Nutox Skin Journal app consists of a skin analyser tool driven by Augmented Reality and Artificial Intelligence to identify 8 major skin concerns. Users can begin their journey to youthful-looking skin by keeping track of their skin improvement with the aid self-care tracker functions such as period cycle, water intake and sleep pattern as well as a personalised Nutox skincare regimen available for purchase in a few clicks.
Try the experience HERE